Brian Shea
The CEO's Complex Mandate: Leading Through Continuous Transformation
CEOs face an increasingly complex mandate: not just to lead their organizations, but to ensure long-term viability
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Brian Shea
- Aug 13
- 3 min
"Get Ready for 2025: Unveiling the Future of Sales and Key Trends to Watch"
The landscape of sales is evolving at a rapid pace. The intersection of technology, changing customer behaviors, and shifting market dynamic
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Brian Shea
- Jun 10
- 2 min
Understanding the High Turnover in Executive Sales and Revenue Roles
With 45,000 open roles for senior revenue leaders, why is there such a high turnover for these executive roles?
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Brian Shea
- Mar 21
- 3 min
"Why Clarity in Hiring a Sales Leader is Essential for CEOs"
Sales leader (VP, SVP) tenure is at an all time low of just 17 months. Not long ago, the average tenure of a VP of sales was sitting at a...
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Brian Shea
- Feb 29
- 5 min
Navigating the Maze: CEO Questions on Crafting Effective Go-to-Market Strategies
In today's dynamic business landscape, crafting a robust go-to-market (GTM) strategy is paramount for the success of any company. As CEOs...
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Brian Shea
- Feb 26
- 2 min
Why Your Next Sales Leader Must Be Analytics-Driven: Insights for Founder-Led CEOs
As a #founder-led CEO, you've likely navigated numerous challenges in building and scaling your company. One pivotal moment arrives when...
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Brian Shea
- Jan 25
- 3 min
Expired Hiring Processes are Worse Than Drinking Expired Milk
#Geico has an amusing commercial titled "Aunt Infestation". Aunt Bonnie arrives and beings rummaging through the refrigerator yelling...
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Brian Shea
- Dec 12, 2023
- 4 min
Future-proofing Your Business: Revenue Enabled Leadership a MUST for Founder-led CEOs in 2024
Creating a repeatable, winning revenue generating formula for B2B marketplaces is incredible hard for founder-led CEOs. In just the past...
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Brian Shea
- Nov 30, 2023
- 3 min
Lucrum Partner's 2024 (non AI) GTM New Year's Predictions
Don't shoot the messenger. Our 2024 prediction for executive teams is to expect even more sales pipeline turbulence caused by increasing...
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Brian Shea
- Nov 15, 2023
- 2 min
CEOs Should NOT Publish a 2024 GTM Strategy Without a North Star
Headline: Data-driven organizations outperform their competitors. (But you likely already knew this) CEOs today can no longer rely on...
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Brian Shea
- Sep 12, 2023
- 3 min
Does Your CEO's Talent Strategy Deliver "Next Man (or Woman) Up?
On September 23rd, 2001, the NFL changed forever. With 5:03 remaining in the game, the Patriots starting quarterback Drew Bledsoe was...
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Brian Shea
- Aug 25, 2023
- 2 min
CEOs - Has Your Organizational Design Created a Blindspot Between Sales & Marketing?
After reading "No Forms. No Spam. No Cold Calls" by #LataneConant, I am further convinced how detrimental obsolete organizational designs...
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