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Why Sales Operations Must Evolve—And What Modern GTM Leaders Should Do About It
Over the past few years, the role of sales operations has undergone a profound transformation. No longer just a back-office function focused on CRM hygiene and forecasting reports, today’s sales operations must operate as a strategic command center—one that fuels growth, enables executive decision-making, and equips sellers with the tools, intelligence, and systems they need to win.
Brian Shea
May 73 min read
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Navigating Revenue Scaling: Common Questions from Founder-Led CEOs
At #LucrumPartners our engagements with founder-led CEOs begin with these boot strapping leaders asking a variety of questions about...
Brian Shea
Feb 29, 20243 min read
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Understanding the CEO's Perspective: Key Questions on Sales Execution
In the dynamic landscape of business, CEOs play a pivotal role in steering their companies towards success. Among the myriad of...
Brian Shea
Feb 29, 20243 min read
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