Brian Shea
Unveiling the Significance of 2Q: A Crucial Phase for B2B Sales Revenue Success
The dreaded annual new sales budget process. The #CFO introduces the #GTM team with the following year growth targets and assumptions....
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Brian Shea
Apr 302 min
Revolutionizing Sales Enablement: A Strategic Shift towards Behavior Change
The revenue enablement evolution demands a paradigm shift: from mere order takers to proactive catalysts of seller action
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Brian Shea
Feb 293 min
Navigating Revenue Scaling: Common Questions from Founder-Led CEOs
At #LucrumPartners our engagements with founder-led CEOs begin with these boot strapping leaders asking a variety of questions about...
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Brian Shea
Feb 262 min
Why Your Next Sales Leader Must Be Analytics-Driven: Insights for Founder-Led CEOs
As a #founder-led CEO, you've likely navigated numerous challenges in building and scaling your company. One pivotal moment arrives when...
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Brian Shea
Jan 92 min
The Precision Imperative: Revolutionizing Sales Forecasting in 2024
Precision engineering isn't merely about designing machines or instruments; it's a philosophy that transcends industries, driving...
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Brian Shea
Aug 29, 20233 min
The Top Strategic Business Priorities Being Measured by BOTH CEOs and CFOs.
Know Thy Buyer (and their business)!!! The #LucrumPartners team continues to hear how often B2B sellers are encountering CFOs as key...
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Brian Shea
Jul 11, 20232 min
"We've been managing the wrong sales metrics........"
In a recent revenue engine maturity workshop, or simply put, the "why aren't we scaling?" session, the infographic below served as the...
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